Legendary Ghanaian music producer and CEO of The Last Two Music Group Edward Osei Poku, popularly known as Hammer, has expressed his disappointment over the VGMA board and Charterhouse’s decision to award the Rapper of the Year category based on votes.
According to him, awarding Ghanaian rap artistes at the VGMA on the grounds of vote cast is the worst thing he has ever heard, arguing that “how do you expect people to be sincere about their opinions on a rapper.”
In an interview on Starr FM via phone call, the 44-year-old music mogul told Caleb Nii Boye, host of Starr FM’s Showbiz On Starr, that “you can’t get people’s fans to be sincere about their opinions of their idols.”
Stressing on his claims, he argued that Rapper of the Year “can never be in the voting category,” but rather, it has to be inside the hands of a committee in the Academy who understand rap.
Emphasizing the committee’s role, Hammer cited that the committee judgment shouldn’t be based on one song but instead based on all the materials the artiste put out for the year under review.
That said, he further intimated that “all the songs you put out should be analyzed,” and every single delivery inside the songs the artistes released should be scrutinized before they finally adjudge the Best Rapper of the Year.
Expressing his disappointment, Hammer noted that the VGMA’s failed on the Rapper of the Year category, considering how sensitive the category is.
“Rapper of the year is a very sensitive issue. You people to listen to people’s rap.. listen to the metaphors, the grammar, the poetry inside whatever they’re delivering, the puns, the skills. You need people who understand this to look at this neutrally and choose the Rapper of the Year.”
Check out the interview below.
Arguably one of the biggest musical assets the Ghana Music industry can ever boast of, Hammer otherwise Hammer of the Last Two is widely known for grooming prolific music acts like Obrafuor, Kwaw Kese, Tinny, KK Fosu, Sarkodie, Ayigbe Edem, amongst other celebrated artistes who have gone ahead to win several accolades to their names.